Inside AI Traffic’s 796% Growth (& Why It Converts More Ready-to-Buy Visitors)

Inside AI Traffic’s 796% Growth (& Why It Converts More Ready-to-Buy Visitors)

Implications for the marketing industry: The main point? We are not aiming to replace SEO. Its purpose is to record the two phases of purpose: AI users are buying, not just browsing. Session growth from generative AI platforms was 796% year-over-year in 2024–2025, with conversion growth of 6,432%. Increases in conversions relative to sessions indicate…

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